Ad Campaign

For this project, we were given a few issues that we could choose to address in an ad campaign. These issues ranged from AI to kids not readinmg enough books. I ended up choosing the issue that people are often scared of growing old. There was only one other person who chose this issue out of at least 20 people, and that person wasn't even in my class!

Related Images

I had a lot of trial and error with this project. I had a few ideas that I could not get the hang of in the beggining, but once i finally narrowed down on this one, everything came together. The main subjects of these posters all were photographed and edited by me. The simple subject and text below it made the page feel empty to me, so I added wood grain textures to the background. I am not entirely sure if that was the right call, but in the end I am happy with this set, especally the candy one.